Ethan Banks On productivity.


The Harsh Reality Of Audience Supported Podcasting


Every now and then, podcast listeners tell me that they'd gladly donate a few dollars each month, if only the sponsored content would go away. I get that. It's a nice thought that listeners would support the content they find valuable and subscribe. It's also a nice thought that the sum total of subscription revenue would pay the bills. Sadly, neither of those things are true.

Starting A Podcast Is Easy. Continuing Is Hard.


You will find moments of joy and wonder as a podcaster. But, podcasts produced regularly and worth listening to are a lot of work -- a job. If you don't love it, you'll find yourself easily distracted. You'll skip a week. Then another. And the next thing you know, you haven't put out a show for over a month, and you're wondering why you should bother picking it back up.

How Marketers Use Social Media Evilly


In my role as co-founder of Packet Pushers, I do some amount of sales and marketing of the show to sponsors. Our philosophy of sponsorship is very simple. The audience knows when content is sponsored. Period. We don’t hide it. We don’t disguise sponsored content as non-sponsored content in the hope that the audience doesn’t notice. Why not? Because such tactics are evil. Packet Pushers began as a...

Ethan Banks On productivity.

You probably know Ethan Banks because he writes & podcasts about IT. For example, he co-authored "Computer Networks Problems & Solutions" with Russ White.

This site is Ethan on productivity--not tech so much.

Find out more on his about page.